Jacklyn Rosado
Welcome to the latest installment in our series on the “Day in the Life” of nonprofit communicators, where we ask you to describe your day in your own words.
We’d love to feature YOU in this series! Don’t be shy – tell us what you do in a typical day as a nonprofit communications pro.
Jacklyn Rosado is the Communications Specialist at the YMCA of Metro Chicago. Jacky was a Y kid and has worked with the YMCA as a camp counselor and marketing intern in the past.
And this is her typical day:
Before 8:00 a.m. – I take my two dogs out for a quick walk, feed them and my 2 turtles and guinea pig.
I like to check my calendar and upcoming tasks as I sip on green tea and get ready for work.
8:00 a.m. to 10:00 a.m – Early in the work day I check my emails and check in with our communications director with project updates and questions.
During this time I use Meltwater and Sprout to check and respond to real-time news and social media mentions.
10:00 a.m. to 12:00 p.m. – I coordinate with our social media manager to send and schedule messages about news or upcoming events to our Y members, communities and stakeholders. If there is an upcoming event, I might be sending media alerts.
12:00 p.m. to 2:00 p.m. – I like to use my lunchtime at noon or 1 p.m. to sneak in a quick workout at our gym and then eat at my desk.
Today I’m using my afternoon to get to know a staff member at one of our YMCA centers for a profile to pitch to media.
2:00 p.m. to 4:00 p.m. – The team and I usually like to go grab coffee at the local Starbucks at 2 p.m.
Then I do some research to identify mission moment stories within our organization or start drafting blogs and stories for our content manager.
After 4:00 p.m. – From 4 p.m. to 5:30 p.m. you can usually find me editing and putting reports together for internal communications and or monitoring social, broadcast and traditional news.
Before I leave for home, I pull up my task list to prepare for the next day.
Thanks for sharing your day, Jacklyn!
Want to be featured in this series? Tell us what you do in a typical day as a nonprofit communications pro.
